Now you have the possibility to offer personalized recommendations in all kinds of emails: newsletters, transactional emails and campaign mailings.
We will create a so-called Custom Alexa Skill that will be able to simply answer the question “Alexa, open Recolize and ask what can you recommend to me today?” or “Alexa, open Recolize and ask what is the recommendation for today?“.
Therefore we need the Skill definition and additionally a AWS Lambda function that will trigger our Recolize recommendation API. The beauty of AWS Lambda is that you do not need to provision any servers but the so-called serverless framework will only be active if someone asks Alexa to trigger your skill. For more information on AWS Lambda functions see the official documentation.
We use the official Ask CLI commands to easily deploy both the skill itself as well as the Lambda function that will call the Recolize API.
In the following you’ll get a receipt to find out the perfect recommendation title for exactly your use case.
Many online shops are also offering a blog to generate SEO traffic and inform their customers of interesting updates. Blogs are a great way to make an online shop feel more human and up-to-date when updated regularly. But as shop owner the main goal of a blog is of course to bring traffic back to the online shop and also convert blog visitors to online shop customers.
Therefore here are the 5 reasons why you should offer automated product recommendations in an online shop blog.
Directly after the relaunch HALLHUBER participated in the german Shop Usability Award and won the 2nd place. We are very proud to be part of this award-winning new shop and we’ve implemented a completely individual design for the online shop based on their amazing new concept. In the screenshots above and blow you can see the Recolize integration on the home and on a product page.
